Products don’t linger in the mind. Experiences do.
That’s how we defined the brand when we were given the task to redefine it and launch its communication.
These are not just teas. These are Tea Experiences.
Thoughtfully curated. Invitingly indulgent.
Where each blend is hand-crafted by the founder and gently nudges you to adopt a tea ritual that stimulates the mind and benefits the health.